A帕拉苏拉曼（A．Parasuraman，“Para”） 迈阿密大学汉堡王营销讲席教授，研究领域包括服务营销、服务质量评估和改善、消费者营销和服务中技术的作用。1988年，Para博士被美国《质量评论》（TheQualityReview）杂志编辑委员会选为“质量领域最具影响力的十大人物”之一。1988年荣获美国营销协会（AMA）“服务学科职业贡献奖”，2001年荣获美国营销科学院（AMS）“杰出营销教育家奖”。他还入选了英国注册营销学院“权威名录”（包括全球50位营销领导思想家）。 Para博士在《营销学报》《市场调研学报》《零售学报》《斯隆管理评论》等期刊发表上百篇学术论文。他在1997-一2000年担任《营销科学院学报》的编辑，现任《服务调研学报》主编。德鲁弗·格留沃（DhruvGrewal） 弗吉尼亚理工大学博士，百森学院营销学教授、丰田商业和...(展开全部)

In Marketing Research, the authors offer undergraduate and MBA students a compelling introduction to the field with extensive use of global, technology, service, and small business examples. Distinctive features include integrated coverage of technology tools and statistical analysis, current research, and a strong focus on strategy. To reinforce the text's emphasis on technolo...(展开全部)

Книга представляет собой краткую версию курса дифференциальной геометрии, читаемого в течение двух семестров на математических факультетах университетов. Она содержит основной программный материал по общей топологии, нелинейным системам координат, теории гладких многообразий, теории кривых и поверхностей, группам преобразований, тензорному анализу и римановой геометрии, теории ...(展开全部)

When first published in 1980, Dialectology broke new ground by integrating urban dialectology (sociolinguistics), dialect geography and spatial variation into a cohesive discipline. In this second edition, the authors take account of the renaissance of dialect research in the last twenty years. They offer new sections on dialectometry and mapping variability, a revised section ...(展开全部)

The study of networks, including computer networks, social networks, and biological networks, has attracted enormous interest in the last few years. The rise of the Internet and the wide availability of inexpensive computers have made it possible to gather and analyze network data on an unprecedented scale, and the development of new theoretical tools has allowed us to extract ...(展开全部)

The concept of intersectionality has become a central topic in academic and activist circles alike. But what exactly does it mean, and why has it emerged as such a vital lens through which to explore how social inequalities of race, class, gender, sexuality, age, ability, and ethnicity shape one another? In this fully revised and expanded second edition of their popular text, P...(展开全部)

The study of networks, including computer networks, social networks, and biological networks, has attracted enormous interest in the last few years. The rise of the Internet and the wide availability of inexpensive computers have made it possible to gather and analyze network data on an unprecedented scale, and the development of new theoretical tools has allowed us to extract ...(展开全部)

Книга представляет собой краткую версию курса дифференциальной геометрии, читаемого в течение двух семестров на математических факультетах университетов. Она содержит основной программный материал по общей топологии, нелинейным системам координат, теории гладких многообразий, теории кривых и поверхностей, группам преобразований, тензорному анализу и римановой геометрии, теории ...(展开全部)

Throughout Microeconomics, 2nd Edition, authors Daron Acemoglu, David Laibson, and John List use real economic questions and data to help students learn about the world around them. Taking a fresh approach, they use the themes of optimization, equilibrium, and empiricism to not only illustrate the power of simple economic ideas, but also to explain and predict what’s happening ...(展开全部)